Gaylord EntertainmentGET

Morningstar Rating

Stock Research and Analysis

by Jeremy Cohen

From its roots in Nashville's Grand Ole Opry, Gaylord Entertainment has morphed into an all-in-one-place resort owner looking to attract convention goers. Although the firm has carved out an interesting niche in the hospitality business, we do not think Read more

Bulls Say

Gaylord's all-in-one-place resorts have restaurants, spas, and other entertainment venues that help capture a big chunk of guests' travel budgets.

The firm's resorts are consistently rated some of the best places to work. This keeps employee turnover low.

The nearly 85 year old Grand Ole Opry is a historic venue that continues to attract top country music talent and fans. We believe the iconic nature of the facility will drive traffic over the long term. Read more

Bears Say

Gaylord has taken on a lot of debt to fund its growth. Any missteps and the firm could quickly find itself in financial trouble.

With only four major hotels, Gaylord's operating results are very sensitive to profitability fluctuations at each property.

Competition for conventions is fierce as other convention hotels and city governments compete to win large group meetings. Read more

Strategy

Gaylord aims to develop, own, and operate resort hotels that cater to large group meetings. The firm is looking to grow by building new resorts as well as expanding existing properties. The firm purchased Read more

Management

Colin Reed has been CEO of Gaylord Entertainment since 2001 and became chairman of the board in 2005. Before coming to Gaylord, Reed was CFO of casino operator Harrah's Entertainment. Reed owns 3.5% of shares outstanding, and all directors and executives Read more

Profile

Gaylord Entertainment owns and operates four resort hotels in Nashville, Tenn., Washington, D.C., Dallas, and Orlando, Fla. These massive properties cater primarily to conventions Read more

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