The robotic vacuum has made inroads into the overall vacuum market since Roomba's inception in 2002 and now constitutes about 18% of the global industry (defined as vacuums over $200 apiece), up from 5% in 2009.
Because of its scalable cost structure, iRobot should be able to continue expanding profitability over the long run as deliveries increase.
IRobot's RP-VITA and AVA 500 telepresence robots offer a new, albeit uncertain, avenue for growth outside of the firm's core consumer space. Read more
While Roomba has proved successful, some of the firm's other products, such as wet floor-care and robots for other household chores, have faced difficulty gaining similar traction.
Although we like that management and directors own a substantial portion of shares, these insiders have been rapidly selling shares since the initial lock-up period ended in early 2006.
IRobot faces greater competition for home robots in China; although sales here more than doubled in 2014, the company holds a slimmer market share in the country versus more-dominant positions in the U.S., Europe, and Japan. Read more
Three former Massachusetts Institute of Technology researchers--current CEO Colin Angle, former chairwoman Helen Greiner, and former chief technology officer Rodney Brooks--founded iRobot in 1991. We think Angle's pay over the past several years has Read more
Based in Bedford, Mass., and founded by MIT researchers, iRobot designs small, artificially intelligent consumer and military robots. The company's most successful products Read more