This fund is a very low-cost retail-focused ETF. Its 0.35% expense ratio is also markedly lower than any comparable mutual funds.
History has shown that cyclical stocks tend to rally several months in advance of economic recovery. Some (risk-tolerant) investors may view this ETF as a high-beta way to ride future market rebounds.
This fund's equal-weighting methodology translates into more diverse exposure to the retail industry.
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